Marketing and Selling Smarter training completed in Dubai, UAE! All participants were from the respected The Killid Group (TKG)! We are thankful to TKG for introducing three teams for our training courses!
The following topics were discussed in the training:
Course Outline for Marketing:
Marketing Terminologies
The marketing process
Evolution of Marketing
Marketing VS Selling
Marketing Myopia
Value and Types of Value
Session Two: Definition: Product
Types of Product:
- Consumer Product
- Shopping Products
- Specialty Products
- Business Products
- Unsought Products
Session Three: Definition: Pricing
Pricing Strategies:
- Penetration Strategy
Uniform Pricing
- Psychological Pricing
- Economy Pricing
- Premium Pricing
Session Four: Definition: Placement
How to place products
Why product placement is important?
Definition: Promotion
- Advertising
- Personal Selling
Sales Promotion
Session Five: Promotion Mix (Continues):
- Public Relations
- Direct Marketing
- Corporate Image
- Publicity
- Sponsorship
Session Six: Advertising VS Marketing
Advertising Ethics
Marketing Management
Marketing Research & Methodologies
Marketing Plan
Marketing in Social Media
Distribution Strategies
Course Outline for Selling Smarter:
Session One: Course Overview
Session Two: Selling Skills
- Essential Skills
- Consultative Selling
- Customer Focused Selling
Session Three: The Sales Cycle
- The Sales Cycle
- Initiate
- Build
- Manage
- Optimize
Session Four: Framing Success
- The Power of Your Mind
- Professionalism
Session Five: Setting Goals with SPIRIT!
Session Six: The Path to Efficiency
Session Seven: Customer Service
Session Eight: Selling More
- Enhancing Your Sales
- Our Values
- Debrief
Session Nine: Ten Major Mistakes
Session Ten: Finding New Clients
- Finding New Clients
- Networking
Session Eleven: Selling Price
Personal Action Plan
The training lasted five days! The last day was visit to:
- Dubai Marina
- Dubai Cornich
- Internet City
- Atlantis
- Dubai Mall
which every participant enjoyed! Hope you had been part of this course!
Madam Afsana while explaining her part!
Madam Afsana awards certificate to Mr. Rahimi!
Team in Dubai Marina
Team in Dubai Mall
Mr. Rahimi and Mr. Yahya, Dubai Mall Water Fall
